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Thursday, May 17, 2012

Three Tenets of a Best Run Business

On day one of SAPPHIRE NOW, three customers joined co-CEO Bill McDermott onstage to explain what they need to win: speed, simplicity, and personalization.

“If you’re between the ages of 18 and 24, you’re more likely to have a mobile phone than a job,” said Bill McDermott in the opening of his keynote at SAPPHIRE NOW in Orlando. In his fast fact, the SAP co-CEO hit on two important realities in the business world: the pervasiveness of mobile technologies, as well as the economic challenges both businesses and people are facing.

Throughout his keynote, held in front of around 22,000 attendees and thousands more following online, McDermott made reference to how trends in technology can help businesses run better and improve people’s lives in a still delicate world economy.

“We can take society’s experience to a new level, a higher level of wellbeing,” he said. “You are addressing the world’s larger problems,” he addressed customers in the audience, “by using technology to lower healthcare costs, reshaping education, reinvigorating job markets and manufacturing, and reengineering social welfare programs so they can work again. It starts right here, right now, at SAPPHIRE NOW.”

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